Assessment of Patients' and Dentists' Attitudes towards Social Media Usage

Abstract

Background:The rapid integration of social media into healthcare has transformed communication between professionals and patients, including within dentistry. As dental practices increasingly use social media for engagement and marketing, it is essential to understand patients’ and professionals’ perspectives on these platforms. While social media offers an avenue for education, practice promotion, and patient engagement, it also presents concerns regarding professionalism, privacy, and boundaries. This study aims to assess patient attitudes towards social media use by dental practices and to explore the factors influencing dental practice choice.